Keratin Treatments

At the Art & Industry of Hair we provide three types of straightening and repairing treatments to fit our guests' individual needs.

ProAddiction

ProAddiction is our fume and gas-free, permanent treatment that is completely customizable and lasts 4-6 months. This treatment is filled with repairing proteins and is an amino acid-based formula created to close the hair's cuticle creating a faster blow-dry for less styling time, shine, color retention, and a wide range of results to fit the guests' needs.

From repairing the hair follicle, removing frizz, bringing back curl and even removing curl and creating a less textured, straight look, ProAddiction could be the treatment for you. This product takes a minimum of 2.5 hours from start to finish. You can receive color the same day as receiving this treatment but will need to have your color done after as it can cause lift with certain colors. The minute you leave the salon you can immediately wash your hair, exercise, put it in a ponytail or clip, there is no wait time to neutralize the treatment, and other than using the appropriate home care routine your stylest prescribes, there is no client maintenance. 

Brazilian Blowout

The Brazilian blowout hair treatment is a liquid keratin formula that bonds to your hair to create a protective layer around each strand, effectively diminishing frizz, sealing the cuticle, and protecting against any external damage. The Brazilian Blowout will last for 10-12 weeks if a proper maintenance product line is used.

The Brazilian Blowout is a cumulative treatment, in that the more you receive it, the healthier the hair will be and the longer the result will last. This treatment takes a minimum of 90 minutes. You can revive color the same day however, you must color your hair prior to having the Brazilian Blowout smoothing treatment. If you get a Brazilian Blowout and wish to get a color service at a later date, you will need to wait 2 weeks before receiving this treatment. Unlike your traditional keratin, the minute you leave the salon you can immediately wash your hair, exercise, put it in a ponytail or clip as there is no waiting period for the treatment to neutralize.

Agave

Agave Smoothing Treatment is an in-salon smoothing treatment that helps to maintain your natural texture while reducing your frizz. Meeting OSHA and FDA standards, Agave Smoothing is one of the safest treatments available in salons today. Made up of Carbo Cysteine, Agave Smoothing gently alters the hair’s disulfide bonds, reforming them to make the hair sleek and shiny.

  • Safely smoothes up to 100% of frizz
  • Reduces curl retention up to 80%
  • Lasts up to 12 weeks
  • No Formaldehyde or Formaldehyde Derivatives
  • Color the same day
  • All-natural

*All Keratin treatments are priced upon consultation. Speak to your service provider today to choose the treatment that will best suit your hairs needs.

Get Your Keratin Treatment Today

Smooth, straighten, revitalize and repair your hair using one of our customizable Keratin Treatments. 

Keratin Treatments FAQ

All of our treatments start at about 90 minutes for a full treatment. Your treatment timing will depend on the length, density and desired result your are trying to achieve.

We do not guarantee our treatment if you are not on a shampoo or conditioner provided by our salon. Many product labels make promises of being paraben and sulfate free but will put other ingredients in the product under a different name or description. We don't recommend our clients to ever use products from drug stores, grocery stores, Amazon etc... As there is no guarantee that the products are not expired, tampered with or even what they claim they are if they are not sold by a salon professional or salon with a functioning chair. For any questions or concerns about this topic please reach out to your service provider.

YES! Keratin treatments are completely customizable to all your needs. You can eliminate frizz while keeping your curls, loosen tight curls for a softer curl, soften course textures and eliminate up to 90 percent of your curl using keratin treatments.

Yes! All of our Keratin treatment are finished once you leave the salon. Though we encourage our clients to give their hair 24 to 48 hours before washing to balance out the PH Level of the hair, you can put your hair up, work out and even style it the day of your treatment without causing the treatment to fail.

Brazilian Blowout recommends getting your treatment every 12 weeks while ProAddiction is a permanent treatment and will depend on how fast your new growth comes in... Some ProAddiction clients receive the treatment every 4 months and some biannually or annually. It just depends on how fast your hair grows and how well you take care of your hair.

Please print and fill out this form to bring to your appointment. 

Pricing

  • Brazilian Blowout starting at $300 Click to learn more

    Brazilian Straightening treatment cost starts at $300+ up depending on hair length. Straightening last approximately 4-6 months used to tame curl and reduce Frizz by coating the hairs cuticle with a layer of protein.

  • ProAddiction starting at $450 Click to learn more

    ProAddiction is a professional straightening system created to smooth and/or straighten the hair to the desired result while reconstructing the hair follicle bringing hairs shine, movement, elasticity, and vitality back. This customizable treatment is formulated with natural proteins that help repair the hair from the inside out. This treatment is a gasless nontoxic treatment that requires no immediate upkeep on the client's end other than the products provided by the salon.

  • Base Color, Partial Highlight & Cut for $ Click to learn more

    Base color, Half head foils, glaze/gloss , haircut and style.

     
  • Base Color, Full Highlight, Glaze/Gloss, Haircut & Blowdry for $